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Research papers

Bunking with your customers

This paper provides the methodology and findings from an innovative research programme specially designed for Kids, created by BrainStore and commissioned by Nickelodeon International. Nickelodeon International desired to learn how a programming...

Catalogue: ESOMAR Qualitative Ascending Conference 2002
Authors: Laura E. Wendt, Petra Sonderegger
Company: Viacom International Media Networks
November 10, 2002
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Citation

Wendt and Sonderegger (2002a, November 10). Bunking with your customers . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/bunking-with-your-customers-